personal & business branding

Create the image that will set you apart from the rest

 

 

We are all striving as business owners to grow and take it to the next level. There are three attributes that every business needs to have in order to stick around, and more importantly, grow. First and foremost, they need to be known. We could have the best product in the world, but if nobody knows about it, then how are we supposed to sell it to them or solve their problem?

The second trait that comes after being known is that you must be trusted. How many times have you made a purchase from someone that you didn't trust? I’m going to guess not many, if any times at all…

The third follows the second trait. You must be likable. People will not buy from you if they don’t like you in some aspect. Most certainly you have ran into an experience where you were shopping and all of the sudden someone came up and tried to “help” you and they were just not very nice, or lacked being “helpful” at all. It was clear in your mind that you didn’t like them. Did you buy from them?

What does any of this have to do with professional headshots? There are 460 million users on LinkedIn. There are 1.8 Billion users on Facebook! It has never been more important to have a photo on these platforms that is going to show the world that they can know, like and trust you. Let’s show the world that they want, and need, to do business with you!